In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

Caitlin Clark may not be a part of the Iowa Hawkeyes' women's basketball program anymore, but she's still followed by every ...

New York Knicks and ESPN broadcaster discusses what the Indiana Fever rookie's impact on the WNBA has been in a short time.

After a stunning rookie season in the WNBA, iconic commentator Mike Breen has assessed the impact of Indiana Fever starlet ...

In the 1970s, Adidas was the undisputed king of sportswear, dominating basketball courts and streets alike. But an overlooked ...

The 23-year-old star has had a stellar season behind the wheel for McLaren - but his form deserted him when he visited the ex ...