With Medicare’s open enrollment period (October 15, 2024 – December 7, 2024) in full swing, now is a good time to discuss the many nuances of ...

Communicating this narrative effectively can forge a strong connection with the community and differentiate your brand from ...

Global testing is not an option but an imperative for your business if you want it to grow and succeed in today's connected ...

Domains were created to make navigating the internet more user-friendly. Before domains, early internet users had to type in ...

Audience segmentation allows you to break out your target market into subcategories and tailor your marketing to a narrower ...

Manage campaign budget, commissioning work, auditing campaign spend and processing invoices in accordance with Met practices with the business manager, plus oversee any other allocated budgets and ...

That's who's behind more than half the money that's gone toward a campaign to change Covington's local form of government to a strong mayor system, one that would eliminate the city manager role ...

Taking us through the marketing journey of Bikano, Head of Marketing Kush Aggarwal sheds light on how the brand has adapted ...

A retail store in its finished form involves many decisions: what products should be sold, how the space being leased should ...

The Greater Reading Chamber Alliance (GRCA) was recently recognized by the Pennsylvania Economic Development Association ...

(AP Photo/Morry Gash)Earlier this week, Trump claimed on social media that York County, Pennsylvania had “received THOUSANDS ...

Local business leader and marketing expert Dona Atkinson Bonnett has launched her book, 50 Marketing Tips for Your Small ...