Alexandre Arnault, a son of Chairman Bernard Arnault, is being elevated to deputy CEO of the luxury group’s vast wines-and-spirits division.

Alexandre Arnault, Bernard Arnault’s 32-year-old son, will join Guiony as deputy chief executive at Moët Hennessy from the start of February. Alexandre Arnault has spent the past few years in the US as a senior executive at jeweller Tiffany, which LVMH bought for $15.8bn in 2021.

LVMH has appointed Alexandre Arnault, son of CEO Bernard Arnault and executive at Tiffany, as deputy CEO of its wines and spirits division in a round of leadership shake-ups.

LVMH appointed new divisional leaders in a reshuffle that returns one of billionaire founder Bernard Arnault’s sons to the luxury conglomerate’s Paris headquarters from New York-based jeweler Tiffany & Co.

LVMH has moved its veteran finance chief to lead wine and spirits business Moet Hennessy and brought in Alexandre Arnault, a son of the luxury group's billionaire owner, to work with him as it strives to turn round the underperforming unit.